Who is the diving group Adventures With Purpose?

A spokesperson for the family of Kiely Rodni said that as of early Monday morning the teenager’s relatives had “no word” on the validity of a public announcement by a private diving company that it had found the 16-year-old’s remains in an overturned car 5 miles north of Truckee.

But Adventures With Purpose, an Oregon company that specializes in search-and-recovery dives for missing persons and property — and earns money through donations, sponsorships, rewards, branded merchandise sales and online videos — said Sunday that Rodni’s body had been found in a silver 2013 Honda CRV under 14 feet of water in Prosser Reservoir. Rodni had been missing for about two weeks.

In an unusual move, the company announced that Rodni’s body and vehicle had been found on its Facebook page rather than coordinating the announcement with the family and officials organizing the search effort. Law enforcement officials did not immediately confirm that Rodni was located, but a news conference was planned for Monday morning.

“WE FOUND KIELY RODNI,” the dive team wrote on its Facebook page. “THIS IS A BREAKING NEWS LIVE STREAM ANNOUNCEMENT.” The group wrote that a “full edit of our search and recovery efforts will be available in the next few weeks.”

Linda Luchetti, a spokesperson for the Rodni family, said in an email Monday that the retrieval of Rodni’s body was not “confirmed to me by the family or by the Placer County Sheriff’s Office.”

Adventures With Purpose said Sunday they intended to make more information available Monday morning.

On its website, the company says it has taken part in solving 23 cold cases since 2019, “providing answers to families looking for their lost loved one.” The company lists its business sponsors, offers merchandise such as T-shirts and wristbands and asks for help purchasing more advanced equipment. On YouTube and Facebook, Adventures With Purpose posts footage of its recovery efforts, making money from video advertisements.

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