Golf Business News – New Tour Edge ranges land at American Golf stores

Two brand new ranges of premium metalwoods and irons from Tour Edge have just landed at Europe’s leading golf retailer, American Golf.

American Golf is the exclusive retailer for Tour Edge in the UK and is expanding the range with the Tour Edge Hot Launch 522 Series, fresh from the US.

Described by the top-flight US manufacturer as the ‘easiest clubs you’ll ever hit’, they’re perfect for players seeking optimal launch and spin rates, whilst still enjoying the benefits of ease of use, forgiveness, and accuracy.

Also available from American Golf’s 94 stores and online, is the Tour Edge all-new Exotics 722 Series metalwoods and irons. When it launched in the US just a matter of months ago, it was the biggest Exotics launch in the award-winning manufacturer’s history.

Tour Edge Hot Launch C522 Driver – RRP £229
Players will feel the power of the C522 Hot Launch driver, which is packed with future technology that competitive golfers will love. It offers the benefits of Diamond Face 2.0 Technology – where behind the clubface are 42 different thick and thin diamond shapes that act as “mini trampolines” to produce an even bigger sweet spot. This helps to generate more ball speed and reduces spin, and better performance on off-centre ball strikes.

Tour Edge Hot Launch C522 Fairway Wood – RRP £139
As well as boasting Diamond Face 2.0 Technology, this fairway has a 17-4 titanium head structure with a deep 360° Cup Face design, which increases the amount of face flexing for enhanced performance. Its design also features a Power Channel on the sole, that sits directly behind the face to distribute weight.

Tour Edge Hot Launch C522 Hybrid – RRP £119
Competitive golfers are sure to love the power of this hybrid, which is packed with technology. Also offering the benefits of Diamond Face 2.0 Technology, it boasts a premium 17-4 titanium head – with a Deep 360° Cup Face design – for increased face flexing for enhanced performance. A Power Channel on the sole also distributes weight.

Tour Edge Hot Launch C522 Irons (6 Irons) – RRP £429-£479
The Hot Launch C522 irons are packed with high-tech innovations for enhanced distance and forgiveness. Their design also includes Dual VIBCOR Technology – a performance thermoplastic polyurethane (TPU) developed by Tour Edge – which results in a beautiful iron that produces faster ball speed at impact.

Tour Edge Exotics E722 Driver – £369
The E722 is an ultra-premium distance driver, and features a 460cc profile designed for maximum forgiveness, taking that all important moment of inertia (MOI) to the absolute extreme. It also includes Diamond Face VFT Technology, which means that behind the clubface are 61 different thick and thin diamond shapes that act as mini trampolines. This helps to generate more ball speed and reduces spin and provides better performance on off-centre ball strikes.

Tour Edge Exotics E722 Fairway Wood – £249
The TE722 metal wood features revolutionary RyzerSole Technology and provide the ultimate in power, feel and forgiveness through Tour Edge’s breakthrough RyzerSole technology. This includes a sole rail and added weight that extends from the leading edge to the trailing edge – producing a super-low center of gravity for high-launching shots, as well as optimized spin rates, decreased turf interaction, and maximum ball speed off the face

Tour Edge Exotics E722 Hybrid – RRP £219
Player benefits of the E722 Hybrid include the ultimate in power, feel, and forgiveness, again through revolutionary RyzerSole technology. And it’s made even better by its all-carbon crown.

Tour Edge Exotics E722 Steel Irons (6 irons) – £549
The T Exotics E722 iron is an ultra-premium club that offers extreme distance, forgiveness and an amazing feel. It also includes Dual VIBCOR Technology – the performance thermoplastic polyurethane (TPU) that is directly injected into two places in the cavity of the club head design – resulting in a pure feel of a beautiful, forged iron and faster ball speed at impact.

American Golf’s CEO, Gary Favell, said: “We’re delighted to stock these long-awaited, brand new Tour Edge metalwoods and irons. They launched in the US to much acclaim. Tour Edge is a global top 10 manufacturer across every club category and a firm favorite amongst golfing pros, the range extension further cements our drive to get behind every golfer, providing equipment and apparel for complete beginners to seasoned pros.

“We know that our customers are excited to improve their game with big-brand, great performing equipment and we look forward to seeing customers trying out the new Tour Edge range with our golf pros during free custom fitting sessions.”

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